PR firms are essential in helping businesses to improve their reputation and profits. However, in order to obtain these benefits, it is important to find the right PR firm that can match your needs. To help you, below are some of the types of PR firms you can work with.
Traditional PR Firms
Traditional PR firms provide full-service public relations services, taking the time to get to know you and your product and provide multiple options for your campaign. They will work to perfect your release until you are completely happy and have media contacts they can call to get your message to your audience. This type of PR firms is ideal for large companies with 1 or more releases per month
Online Release Sites
Online release sites provide minimal services at minimal cost. Most sites have a large database of emails that they distribute your release to and most have an option to write a standard, fill-in-the-blanks release for you. This type of PR is ideal for companies with in-house PR staff to manage editor pitches and follow-up
Project-Based PR Firms
Project-based PR firms provide full-service public relations services, but for short-term projects usually one or two releases at a time. In addition, these firms will work to perfect your release until you are completely happy and have media contacts they can call to get your message to your audience. This PR firms are best for small- to medium-sized companies with 1-2 releases per quarter or less.
Trivia Info Source From: ih-c.com